RB2B webinar

One of the big trends in outbound for me is the inbound-led sales.

For example, HeyReach generates 2,500+ free trial signups a month.

I learned that the key thing to do here to accelerate revenue is to measure qualified signups. Segment them strategically:

• Tier 1: Larger deals requiring sales touch

• Tier 2: Users exploring the tool on their own, needing product marketing

Now, inbound-led sales is much more than this. In my opinion, it's the new way to scale sales and convert more deals.

That's why we're investing heavily into it. One of the workflows that's been working very well for us, helping us hit $2M ARR faster is:

1. 1000s of leads visit our website

2. Use RB2B to scrape their LN profiles + pages they visited (works for US leads only)

3. Qualify leads based on criteria we set

4. Send qualified leads to HeyReach campaigns

5. Start building relationships and move them down the funnel

Everything works on autopilot, powered by our integration with RB2B. It's magic because you engage leads when they're actively considering your tool.

Reply rates? They’re 🔥🔥🔥

Not only that but by connecting with them, you also expose them to your LinkedIn content. You start building trust and authority that's super important.

Think about it: unlike ‘static’ databases like ZoomInfo, LinkedIn is the only platform where people willingly share and maintain up-to-date personal and company info. 🤯

That's why Adam Robinson (CEO @RB2B) and I decided to put together a special webinar where we'll show you:

• All the workflows that helped RB2B and HeyReach cross $2M in ARR

• How you can maximize LinkedIn lead gen potential and use these playbooks

• How to scale inbound-led sales motion

• Ask-us-anything Q&A session at the end

It's gonna be a dope webinar, I promise. ✊

Save the date: Friday, October 25th, 17 CET

There's one catch: it's limited to 200 attendees.

Happy hunting,

Nick