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LinkedIn operators, how's it going? Another edition of "The Outbound Alchemist" coming your way - the newsletter that gives you the same feeling as finding forgotten cash in your jeans.
Here’s what I got for you today:
If you were the CEO @ HeyReach… what would you do?
How to personalize LinkedIn messages with AI (without sounding like you were raised by robots)
Aman's ridiculously good Halo Funnel outbound strategy
Let’s crack on!
If you were the CEO @ HeyReach…
So, we've been building some new features right now that make me more excited than my favorite beer and burger place in Europe.
Speaking of new features, I know plenty of you have been sharing feedback with our success and support teams - I love you for that (in a completely professional way that won't get me in trouble with HR 😇).
With that in mind, I have a question for you.
Imagine you wake up tomorrow as the CEO of HeyReach. After initial "wtf am I doing in Skopje 🇲🇰 right now?" moment… it’s game time. You have to choose ONE feature or improvement to prioritize for Q3. What would you build next?
Cool answers will be repaid with some exclusive HeyReach swag as a sign of gratitude from our team. 😎
How to Personalize 1,000 LinkedIn DMs Using AI (Without Sounding Like You Were Raised by Robots)
We did an "interesting experiment" recently. What makes this experiment actually worth your precious time?
Let me count the ways...
First, we asked a proven sales leader who’s quite sceptical about letting AI take over sales conversations to run an AI-driven campaign. Talking about Nadja btw, our Head of Sales. The one whose pipeline numbers are so impressive they make other sales metrics consider therapy.
I won’t lie, I was very excited to see this Nadja & AI collab.
Next, we wanted to use an AI tool that could pull the most recent lead information, get the full picture, and not rely solely on ChatGPT. Specifics, not generic stuff.
Nadja opted for Twain as her weapon of choice. (Integrates with HeyReach… Coincidence? Not likely 😅)
Finally, we examined the cold, hard numbers from real users leveraging these tactics.
→ 26% reply rate, 15 qualified meetings per week 🤯
This video reveals all the secrets and how it works.

Aman’s Cash 🐄: Halo Funnel Outbound Strategy
If you’re in the GTM space for some time now, you probably crossed paths with Aman (Co-Founder @ Media Engine). A serious outbound player with whom we collaborate on content regularly.
We asked him a question with a twist: "What's the ONE lead generation strategy you wish you knew sooner?"
His answer? "Halo Funnel."
I said, "Halo what now?”
Turns out, this "Halo Funnel" thing is what helped Aman build a 7-figure business and generate more than $5M in revenue for his clients. 🔥
Obviously, we HAD to record a video about it. Aman will tell you more...

That’s all for today.
Happy hunting,
Nick , CEO @ HeyReach