How to use 'social selling' to 10x your LinkedIn outbound

Howdy! This week’s focus is on social signals and sales triggers… something that will take your outbound game from cold to gold.

Here’s how ⤵️

The ultimate tactic for sales triggers

It's no secret that AI is now writing a LOT of outbound campaigns.

There's an abundance of junk messages in our inboxes that all look the same.

They lack real targeting, real personalization, and offers you can’t refuse.

Some even say outbound is dead and it no longer drives revenue.

I call bullshit. 😇

Generic messaging is dead.

It's been dead for a very long time.

You can add delegating everything to AI as the latest casualty. 🪦 

Remember The Prodigy's song "Invaders Must Die"? They meant spammers too.

The truth is, we live in very exciting outbound times.

Entrepreneurs are building some incredible tools out there.

Our challenge is figuring out how to use them together—that's it!

If done correctly, your reply rates will skyrocket.

Just check out these two guys:

  • I saw Bjion Henry close a $45,000 deal using one of these workflows

  • Alexander generated 49 qualified leads from a single campaign of just 150 messages

What's the secret sauce? 🤔 

Using SOCIAL SIGNALS to find RELEVANT leads, like:

  • Engagement that key influencers and creators in your space receive

  • Engagement your competitors or integration partners get

  • Latest and accurate updates from your leads

This results in a list of people actively interested in your offering at this very moment.

Which allows you to:

  • Auto-push this data into Clay and use GPT to qualify leads

  • Find their email addresses with Prospeo and push them into Smartlead

  • Add qualified leads to HeyReach and send personalized messages on LinkedIn

This is just the tip of the iceberg.

How you leverage LinkedIn data and social-driven outreach is everything.

Now, if you've never done this before or need some guidance, I got you.

I've invited Max Mitcham from Trigify and Alexander Tsvetkov from OneAway to an in-depth session with me on leveraging social signals to drive real revenue.

By the time the webinar is finished, you'll have 3 powerful things:

  1. Proven outbound examples to draw inspiration from

  2. Ready-to-use templates to launch your outbound tomorrow

  3. Practical know-how that will let you cook 👩‍🍳 👨‍🍳

Thursday, 7th Nov, 6PM CET | 5PM GMT | 1PM EST

You in?

That’s all for today! Happy hunting,

Nick

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